Eden Roc – Miami Beach, Florida

ANNOUNCEMENT:

The iconic Eden Roc Miami Beach, located in Miami Beach, Florida, has been newly transformed after $250 million in renovations and the creation of a reenergized brand experience that provides a vibrant atmosphere, international perspective and a fresh take on luxury.

The hotel’s extensive overhaul includes everything from complimentary welcome drinks to the unique addition of an in-room pathfinders guide – a program focused on bringing up-to-date information regarding the Miami epicurean, activity and nightlife scene. Additional updates to the property encompass the renewal of the 16-seat lobby bar by interior designer David Rockwell, the upcoming Malibu Farm restaurant, and the inception of Boho Hunter—an upscale boutique featuring contemporary women’s fashion & accessories from Latin American designers.

Featuring breathtaking ocean views and oversized balconies, a refreshing renovation to all 415 spacious guest rooms and suites has created a modern and relaxing seaside atmosphere that incorporates several new amenities.  Celebrated guests can expect natural wood toned furnishings and a soft color palette to create a coastal ambiance. A 55′ flat screen TV and JBL Bluetooth speakers provide in-room entertainment and hooded jersey robes and beach flip flops, replacing the traditional bathrobes and hotel slippers, provide comfort. Guests will also find a Nespresso machine in every room.

As for the bathroom, an illuminated round mirror emulates a retro-classic vibe, paying tribute to the property’s history and boutique shower amenities from Maison Margiela’s Replica collection, entitled “Beach Walk” will be featured.  For convenience, Sunbeam steamers and CHI hair dryers and flat irons are provided.

Updates to the hotel’s gastronomy include Miami’s budding food scene with the debut of ERC BITES, a reenergized in-room dining and pool menu, hand-picked by Eden Roc Miami Beach and Nobu Executive Chef, Thomas Buckley. Local farmers and restaurants such as Miami Smokers, Zak The Baker, Florida Beer Company and Collins Fish and Seafood have come together to create a menu that evokes the undeniable and distinct taste of Miami.

Upgraded poolside experiences include DJs and entertainment, inspired mixology, vibrant floaties and poolside coolers, all of which encourage guests to relax and embrace Miami’s sunshine and style.

A new outdoor beach bar concept called Gitano offers a mezcal-focused cocktail menu featuring Mexican cantina-style bites and mojitos infused with fresh-pressed cane juice.

For guests looking to unwind while at Eden Roc, the former spa is reinvented as Esencia Wellness. The rejuvenated facility encompasses the 22,000 sq. ft. and features 18 treatment cabins, a spa relaxation room and Eden Roc signature treatments such as the “Rocks, Not Diamonds” volcanic massage, “Mommy-2-be” prenatal treatments and the “Keep Calm” aromatherapy massage. The Esencia Fitness Center showcases 3,000 sq. ft. of state-of-the-art Technogym fitness machines and a studio that boasts fitness classes.  Meanwhile, Esencia Beauty, a boutique hair and nail salon, offers a personalized pampering experience.

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